Mumbai, (IANS) Online gaming company Games24x7 on Tuesday launched "Games24x7 Ventures" to support early-stage start-ups with a corpus of over Rs 400 crore over the next 5 years.

The investments will be made with a focus on collaborating with start-ups that have synergies with Games24x7's core business areas. In addition to the capital infusion, selected start-ups will gain from Games24x7's deep understanding of consumers, according to an official report.

"With over 100 unicorns, India has the 3rd largest digital-first start-up ecosystem behind the US and China. We believe that we are very well positioned to support early-stage companies beyond just capital," Trivikraman Thampy, Co-Founder, and Co-CEO, Games24x7 said in a statement.

"Our ROI-focused mindset, intense customer focus, and scientific operating methodology of scaling topline while preserving sound unit economics would be very beneficial in partnering with founders in building hyper-growth companies which will endure," Thampy added.

The collaborations with start-ups will also see Games24x7 supporting them with organisational capabilities outside of just financial assistance in an effort to leverage the opportunity to develop an ecosystem of high-tech innovation and make India a global technology hub, the report said.

"With Games24x7 Innovation Fund, we strive to be a catalyst in the growing start-up community which offers a perfect amalgamation of unique ideas, disruptive business models, and new innovative technologies,a said Bhavin Pandya, Co-Founder and Co-CEO, Games24x7.

News BY IANS (Indo-Asian News Service)

This article has been republished with permission from IANS. The views expressed in the article are that of the author and not of the publisher or its management.